Kamino Idea Portal

Your state's favorite renowned scientist according to the internet [map] for ATS Resources page.

Data has been gathered on the top 5 scientists who are the most searched in the U.S. The scientists include (ranked by popularity): Stephen Hawking (34 states, tied in 2), Neil deGrasse Tyson (11 states, tied in 2), Bill Nye (4 states), Carl Sagan (3 states), and Michio Kaku (2 states). This content piece also measures each state's overall interest level in America's most popular scientist with Utah being the most engaged and Georgia the least. 

  • Jack Frey
  • May 3 2017
Business Objective

The overall purpose is to garner backlinks to this resources page to boost domain authority and increase organic search rankings in the SERPs. The three target audiences are: 

  1. Lifestyle/Big News/Pop News
    • Buzzfeed
    • Huffington Post
    • CNBC
    • PopSugar
  2. Local/College/Radio
    • City Publications
    • iHeart Radio Stations
    • College Blogs
  3. Science/Tech/Nature
    • LiveScience
    • PopSci
    • NatGeo
    • TechCrunch
    • Cnet
Basic Functionality

This piece will serve as an SEO benefit for ATS organic strategy. 

Project Category
Project Type Blog Post
Channel Outreach
Resources Needed Copy, Design, Compliance
Impact Medium
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